16 Organic Makeup Brands That You Can Proudly Wear
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Looking to invest more in organic makeup? Fantastic! More and more people have begun to choose organic makeup (rather than other, regular types) as they seek to put more “clean” ingredients and products on their skin. Natural makeup is great for those with more sensitive or acne-prone skin — or for those just looking for great products!
If you’re seeking to have more organic makeup brands in your makeup bag, look no further. In this article, we’ve put together the best 16 organic brands you have to try. Trust us — these are the goodies!
Best Organic Makeup Brands
100% Pure | ||
Juice Beauty | ||
Alima Pure | ||
W3LL People | ||
RMS Beauty | ||
Au Naturale | ||
ILIA | ||
Kosas |
Beautycounter | ||
Vapour | ||
PYT Beauty | ||
Bite Beauty | ||
Lawless | ||
Honest Beauty | ||
Kjaer Weiss | ||
Plain Jane Beauty |
Best Organic Makeup Brands
100% Pure | |
Juice Beauty | |
Alima Pure | |
W3LL People | |
RMS Beauty | |
Au Naturale | |
ILIA | |
Kosas | |
Beautycounter | |
Vapour | |
PYT Beauty | |
Bite Beauty | |
Lawless | |
Honest Beauty | |
Kjaer Weiss | |
Plain Jane Beauty |
1. 100% Pure
Made from pure, organic ingredients, all 100% Pure products are free of any artificial or synthetic materials. This organic makeup brand has quite a variety of products. They not only have a high-quality, expansive makeup line. They also have a skincare, haircare, and body care line!
100% Pure has made a lot of customers lifelong fans because of their skincare line — but this doesn’t mean that their makeup line is anything to sleep on. Specifically, their Ultra Lengthening Mascara is amazing and one of their most beloved products. Their eyeliners and eye palettes are also quite lovely!
Verdict: Best mascara and eye makeup products from a 100% organic brand
Pros:
- Has a huge line of makeup products (as well as skin, hair, and body products!)
- All of their products are organic (not just a few)
- Their eye makeup products (especially their mascara) are amazing
Cons:
- Their products are slightly more expensive than other brands, making them more of a luxe brand
2. Juice Beauty
An amazing organic brand that also happens to be 100% cruelty-free, Juice Beauty has an array of products. Ranging from makeup to skincare, Juice Beauty products are all made with the purest organic ingredients and clinically proven to transform and revive your skin!
While their skincare line is beloved by so many customers, their makeup line also has some amazing products to choose from! For the most part, customers love their face makeup. Their primers, foundations, and concealers are their best selling items and great for those with sensitive skin.
Verdict: Best face makeup line from an organic makeup brand
Pros:
- Has quite the selection of makeup and skincare products
- Their face products (concealers, foundations, and primers) are amazing
- Great for sensitive skin!
Cons:
- Is definitely more expensive than other makeup brands
3. Alima Pure
Alima Pure is a wonderful makeup brand that creates all products from natural, organic ingredients. They only have a makeup line, so they differ from some of the other brands that have multiple lines (such as skincare and haircare). However, their makeup line is great! For the most part, their face products (specifically their foundation powders) are their superior items.
Verdict: Best organic makeup brand with face powder products
Pros:
- Has amazing face powder products!
Cons:
- Doesn’t have as big as a selection as other brands on this list
- Quite expensive
4. W3LL People
Made with 100% plant-based ingredients, W3LL People is a certified organic makeup brand that many customers swear by. They only have a small makeup line, but their products are incredibly high-quality. For the most part, their foundation and multiuse stick are customer favorites, though their whole makeup line is definitely one to look into!
Verdict: Best organic makeup brand that offers multiuse and foundation sticks
Pros:
- All products are made with plant-based ingredients
- Has wonderful multiuse sticks
Cons:
- Doesn’t have the huge product selection that some other makeup brands have
- While it isn’t as expensive as other brands on this list, it is pricier than “drugstore” prices
5. RMS Beauty
All RMS Beauty products are 100% non-toxic and made from amazing, organic ingredients. This brand has become quite the beauty blogger favorite. They’re certified Clean at Sephora and have become common go-tos for makeup lovers who only use clean or organic makeup brands.
They have different products, but their best selling products are, by far, their creams (which include foundations, concealers, highlighters, and lip products). All their products are great, but these cream products are a bit lovelier than the rest.
Verdict: Best organic makeup brand that offers cream foundations, highlighters, concealers, and lip products
Pros:
- Has amazing cream foundations, concealers, and highlighters
Cons:
- Is more expensive than other makeup brands
6. Au Naturale
Au Naturale is many things: vegan, non-toxic, paraben-free, gluten-free, non-nano, cruelty-free, and organic. It’s a wonderful brand for those looking for the cleanest makeup possible. They don’t have the biggest collection, but the products they sell are all high-quality and amazing. Specifically, their cream concealers, multisticks, and lip products are their best!
Verdict: Best organic makeup brand to offer a range of different multi and concealer sticks
Pros:
- One of the best all-natural and clean makeup brands currently on the market — perfect for those who really want the cleanest products
- Amazing cream multi and concealer sticks
Cons:
- Doesn’t have a huge range of products to choose from
- A bit more expensive than other makeup brands on this list
7. ILIA
Chances are, you may have heard of ILIA. The beauty brand has made quite the name for themselves in the past few years. They don’t have a huge makeup collection, but the products they do have are lovely. Their Limitless Lash Mascara took home an Allure Award-Winning prize in 2019, and all of their products are highly rated.
Verdict: Best organic makeup brand with Allure Award-Winning mascara!
Pros:
- Wonderful mascara products
- Clean at Sephora
Cons:
- Doesn’t have the largest collection (especially compared to other items on this list)
- Somewhat more expensive than other makeup brands on this list
8. Kosas
Made with active oils and botanicals, Kosas has become a favorite brand for beauty lovers who only want to use clean, organic makeup brands! While they may not have the huge collection that other brands on this list do, don’t sleep on Kosas. Start with their lip products (they’re amazing) and then work through the other products they offer. You won’t regret it.
Verdict: Best lip products from a clean, organic makeup brand
Pros:
- Offers amazing lip products (both lip glosses and lipsticks)
- Made with active oils and botanicals
Cons:
- Pricier than other makeup brands on the market
- Doesn’t have the enormous makeup collection that other brands on this list do
9. Beautycounter
Cruelty-free, ethically sourced, and organic, Beautycounter has a skincare, makeup, and bath & body line that customers rave about. For the most part, their skincare line is their most beloved, but this doesn’t mean that their makeup line isn’t equally as amazing. Their lip products and eyeshadow palettes are customer favorites and definitely ones to try out!
Verdict: Best organic makeup brand that has high-quality eyeshadow palettes in neutral colors
Pros:
- Amazing eyeshadow palettes
- Great lip product selection in a ton of different colors
- Has a large makeup collection (as well as a large skincare and body care section!)
Cons:
- Definitely more expensive than other makeup brands and products currently on the market
10. Vapour
Vapour Beauty touts that they are a modern makeup brand with a progressive point of view — and this may be why beauty bloggers and experts have flocked to the brand, singing their praises. Vapour has a great collection of amazing, high-quality products. While they may be slightly more expensive than other brands currently on the market, they are well worth every penny. All of their products are great, though their primers are amazing.
Verdict: Best primers from an organic makeup brand
Pros:
- Great primers!
- Has a great little collection of incredibly high-quality products
Cons:
- A bit more expensive than other brands currently on the market
11. PYT Beauty
Clean, cruelty-free, and hypoallergenic, PYT Beauty is one of the best organic brands around at the moment. They have great products, all of which are actually much cheaper than the other brands on this list!
Priced only slightly higher than your average drugstore makeup products, PYT Beauty is a great place for those who want to try out organic beauty products, but don’t want to spend a ton of money. PYT doesn’t have a big selection to choose from, but hopefully this changes in the near future!
Verdict: Best cheap organic makeup brand to buy from
Pros:
- Compared to other brands on this list, PYT has much cheaper options to choose from!
Cons:
- Doesn’t have a big makeup selection to choose from at all
12. Bite Beauty
Bite Beauty is possibly one of the most popular organic makeup brands currently around. They have amazing products and are always putting out new items, which is obviously great for beauty lovers! Customers really rave about their lip crayons and primers, though all of their products are incredibly high-quality and lovely.
Verdict: Best lip crayons from an organic, clean makeup brand
Pros:
- Clean at Sephora
- Makes amazing lip crayons in a ton of different shades!
Cons:
- A bit more expensive than other brands on this list
13. Lawless
Clean, non-toxic, and wonderfully high-quality, Lawless creates some amazing quality that you simply have to try. They don’t have a huge makeup selection at the moment (especially compared to some of the other brands on this list), but that shouldn’t stop you from checking out this luxe brand!
Start with their best selling matte bronzer or classic lipstick — and then take a deep dive into the rest of their lovely collection.
Pros:
- Has a lovely matte bronzer that customers rave about
- Their classic cream lipsticks are also quite lovely
Cons:
- More expensive than other brands currently on the market
- Has a small makeup collection
14. Honest Beauty
Honest Beauty, which was co-founded by actress Jessica Alba, is an amazing, expansive beauty brand that offers many different products. Specifically, their makeup line is lovely and available in so many wonderful shades and colors. Honest Beauty is completely organic and clean and definitely one to look into! Plus, their products aren’t that expensive compared to other luxe brands on this list!
Verdict: Best comprehensive organic beauty brand
Pros:
- Compared to other brands on this list, these products aren’t that expensive
- Has such an expansive collection
Cons:
- While they have such an expansive beauty collection, their makeup line is quite small
15. Kjaer Weiss
Certified organic with absolutely no artificial ingredients, Kjaer Weiss is definitely a luxe makeup collection. However, if you can afford this brand, they are well worth the money spent! Kjaer Weiss doesn’t have the biggest collection, but the products they do sell are incredibly high-quality and luxurious. Their cream blushes are some of their best selling products, though customers also love their highlighters and cream foundations!
Verdict: Best cream blushes from a certified organic brand
Pros:
- Lovely cream blushes!
- Amazingly high-quality products
Cons:
- Definitely a luxe brand; very pricey, though well worth it if you want to splurge
- A pretty small makeup collection
16. Plane Jane Beauty
Cruelty-free and organic, Plain Jane Beauty is a great makeup brand that is mainly loved because of their amazing foundations. They offer an amazing range of foundation shades for different colors, so it makes it much easier to find that item that will fit you best. Plain Jane Beauty is one of the only organic makeup brands that has this wide range of foundation shades, which is why so many customers love them!
Pros:
- Amazing range of foundation shades to choose from
- Has a good amount of products to choose from
Cons:
- A bit more expensive than other brands on this list
The Ultimate Guide to Buying Organic Makeup
Thinking of buying more organic makeup products? As you search to fill up your makeup bag with clean, natural items, it’s important to know what to look for before you actually purchase. You want to make sure you truly buy organic items — and not just items that tout how “clean” they are, yet don’t have the certifications to match.
Do online research to find out what brands are all-natural and organic before you go out shopping. This list can help! Look up popular organic brands or browse the “clean” sections of popular online retailers like Sephora and Ulta.
Organic brands will proudly proclaim that they are organic, clean, or natural brands (or all three). So, it’s easy to tell the difference between brands that still use toxic ingredients versus natural ones. However, it’s important (and definitely) helps to do your research before you go out purchasing!
Organic Makeup: The Bottom Line
There are so many amazing organic makeup brands currently on the market. However, there are certain brands that are better than others in certain categories.
To start off, the best cheap organic makeup brand is definitely PYT Beauty. They price their items slightly higher than average drugstore products — but this is much cheaper than the other, luxe brands on this list. The best comprehensive beauty brand that offers a lot of products has to be Honest Beauty. You’ll probably start with their makeup line, but then find yourself also purchasing from their skincare and maybe even their baby or kids line!
Hopefully, with this list of 16 amazing organic brands, you can find some stellar products to add to your beauty regime in no time!
FAQs
Are organic makeup brands more expensive than regular makeup brands?
This depends. A lot of organic makeup brands are naturally a bit pricier than other brands, as they use cleaner ingredients (and this can sometimes raise the price). However, this doesn’t mean that every clean makeup brand is expensive!
For example, the brand PYT Beauty (which is mentioned above on this list) is actually pretty cheap. While they do have some expensive products, most of their items are priced only slightly higher than the average drugstore product.
So, there are ways for those who don’t want to spend money on makeup to find cheaper organic products. While there definitely aren’t a ton of cheap organic brands around, there are some high-quality, yet cheap, brands out there!
Why should I convert to only using organic makeup?
There’s tons of reasons why you should convert to using only organic makeup. First of all, if you have sensitive or acne-prone skin, organic makeup has been shown to really help these skin types out. If you break out often because of the makeup you wear, it could be because you have sensitive skin (and the chemicals/toxins in regular makeup is irritating your skin).
Switching to organic, clean makeup can greatly help you. Even if you don’t have sensitive/acne-prone skin, natural makeup can still improve your overall skin! Clean and natural products don’t have those common chemicals and toxins other makeup brands do.
Think about it. Do you really want to consistently (and sometimes daily) put chemicals on your skin? Clean, organic makeup brands are an amazing alternative to this!
What does “organic makeup” mean?
Organic makeup is synonymous with natural and clean makeup. Basically, all of these products are made without any harsh toxins, chemicals, or artificial and synthetic materials. These items are completely made from real, organic ingredients. A lot of times, organic makeup brands create products that are plant-based.
All brands that say they are organic only use clean ingredients! You won’t find any weird ingredients or odd names when you look at what it’s made of.
Now It's Your Turn
Now I’d like to hear from you:
What are your favorite organic makeup brands?
Are there any that I missed from this list?
Either way, leave me a quick comment below to let me know.